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AECOC addresses the future of the HORECA channel at its 16th Annual Congress of the Sector


"The future is here". With this motto is celebrated next HORECA Congress AECOC to address the future of the hospitality industry analyzing current trends, as the delivery and the birth of the so-called black kitchens, and presenting successful cases with national and international speakers.

This is the annual industry event, which this year reaches its sixteenth edition, and it will be held at the Municipal Palace of Madrid next 30 Y 31 of May. In this edition, Meeting Point will revolve around two themes: digitization and new business models. The conference will bring together 600 businessmen, managers and entrepreneurs.

The 16th Congress AECOC HORECA start with first block of papers devoted to the future of mobility in cities and the challenges of the last mile Hand Rabobank, Pascual quality, Bidfood Y Davigel (de Brakes Group). In the case of the latter, also they address the distribution in Europe and share their learning.

Meeting Point will also focus on the future delivery Y the impact of technology in the delivery with the participation of Manel Pujol, general manager Uber Eats; Sasha Michaud, cofounder Glovo; Yoram Wijngaarde, founder Dealroom.co; and responsible consumer studies AECOC, among others.

Among the topics to be discussed at the panel discussion on the future include delivery: the impact of technology in the delivery channel in the coming years, Voice orders, digital restaurants and the proliferation of black kitchens.

On the other hand, The conference will present case studies as France Drinks, leading beverage distributor in the French market, which he has opted for the digitization to increase sales, Y Five Guys, an example of business expansion: hamburguesería already has 1.500 establishments and is working to double the company.

Development of best practices and technological standards

AECOC is the Association of Consumer Goods, one of the largest business organizations in the country and the only one in which lto industry and consumer goods distribution work together to develop best practices and technology standards that help businesses become more efficient and competitive, adding value to the consumer.

It includes both major companies and small and medium enterprises and represents such diverse sectors such as food and beverage, textiles, electro, hardware and DIY, health and hospitality, among others. A closure 2017, had more than 28.000 associated companies whose combined turnover accounts for about 20% GDP.

About the Author

Article by the editorial team of DiegoCoquillat.com. It has professionals both in the field of hospitality, gastronomy and tourism, and new technologies and innovation.


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