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Burger King McDonalds to scare trolling for clients in Halloween

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Using a rivalry as a weapon to support a more sympathetic marketing campaign is what has gotten Burger King in one of his neoyorkinos restaurants.

To be more exact, It has been an establishment of the borough of Queens, that as if it were a person, He has dawned full covered with white sheets and it has drawn eyebrows over the typical holes that serve as eyes. And not only that, all the disguise is clearly read the word McDonalds, as well as their symbol, the famous yellow M, as if they were ghost eyebrows.

On the occasion of Halloween, This Burger King has loved the funny note to its customers, to those who trying to scare establishment posing as a rival chain burgers.

In certain parts of the ghost, customers could distinguish the slogan: "We continue to make our burgers on the grill".

A viral trolling is already in RRSS

The images came to us last Tuesday through Twitter account of Burger King, and in them I could see how this joke going even further. And it is that the packaging they have offered their customers this week, He has been to white boxes with the name and logo McDonalds hand-drawn, to find course in the original burger Burger King with the same slogan above.

 

Una acción graciosa y atrevida que se está viralizando en las redes sociales. Lo cierto es que, como ya hemos dicho hace algunos días en este periódico, las cadenas de comida rápida de EEUU llevan la innovación hasta nuevos límites, al probar soluciones creativas diferentes y que son capaces de captar la atención tanto del consumidor como de los medios de todo el mundo.

De todas formas y conociendo como se las gastan los dos gigantes americanos de la hamburguesa, desde este periódico no descartamos un contraataque creativo por parte de McDonalds, que le permita estar al nivel de su competidor, o quizás una “venganza” en unos meses, estaremos muy atentos para contarlo.

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Sobre el autor

Artículo realizado por el equipo de redacción de DiegoCoquillat.com. Cuenta con profesionales tanto en el terreno de la hostelería, gastronomía y turismo, como en de las nuevas tecnologías e innovación.

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