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Congress GastroMarketing commitment to women in gastronomy


Gastronomic Marketing Congress pioneer and reference in Spain, It will be held next 4 February 2020 in the Palacio de Congresos in Malaga (FYCMA) to help the hospitality industry, where they work more than 1,7 million people with a turnover of 123.000 millions of euros, to modernize and upgrade its management model.

One more year GastroMarketing, Marketing Congress gourmet Referrer in Spain, He comes true to his appointment with Malaga with a complete program where the presence emphasizes that women are succeeding in their particular fields, but often they do not have enough visibility. For it, GastroMarketing, in collaboration with the Association for Women in Gastronomy, TO, He has produced a poster where men and women share the spotlight important issues trying to manage a food business and attracting new customers through Internet, new business models and strategy, the importance of the room in a restaurant, gastronomic tourism, marketing actions newest… Definitely, essential meeting point for hospitality professionals.

Among the speakers of this edition highlights the Mallorcan chef Maca Castro, currently triumphs with a very strong philosophy with the restaurant that bears his name, which has a Michelin Star, and other innovative projects including catering. Carmen González, Director and Head of the Zalacaín Room Restaurant, and Award for Best Director of Chamber 2019, will reveal the keys to a perfect and current customer service a restaurant. Paco Nadal, one of the most influential travel journalists from Europe, will discuss Gastronomic Tourism, Y Vivian Acosta, expert digital processing and management equipment, will apply their knowledge to the world of gastronomy.

Digital marketing will also be present in GastroMarketing by the Austrian Patrick Wind, one of the leading experts on attracting customers through Internet. Godoy Fernando Saenz de Heredia, Founding Director of Marketing kilometers of Pizza, Y Charly Saiz, Founder and CEO of the Group Larrumba, They will discuss their successful business models. While the journalist Anna Riera, journalist and head of the first Master in Marketing and Communication Gastronómica of UAO CEU, We will bring the most innovative marketing techniques for restaurants.

A gorgeous poster packed with interesting and useful content that portends success of past editions, wherein they sold out, to see, among others, to the likes of Joan Roca, Dani García, Andoni Luis Aduriz, Francis Paniego, Alberto Chicote, Jordi Roca, Paco Morales, angel León, Mario Sandoval, Diego Gallego, Mauricio Giovanini, Koldo Royo and Diego Guerrero.

GastroMarketing is a Congress at international level Born in Málaga, and pioneer in Spain, that seeks to complement the momentum of Spanish cuisine, offering guidelines to manage the business in a modern way and eficiente.Está aimed at a professional audience in the world of hotel and catering, one of the most important industries in Spain, but also of Andalusia and the Costa del Sol.

GastroMarketing It is sponsored by beer Victoria, "Malaguena and exquisite", and the collaboration EUROTOQUES, Women in Gastronomy MEG, Andalusian Academy of Gastronomy and Tourism, FYCMA, Roman and Martos, Carranza Hospitality, Booh!, 101 TV, Hotel Molina Lario and restaurant Matiz.

About the Author

Article by the editorial team of DiegoCoquillat.com. It has professionals both in the field of hospitality, gastronomy and tourism, and new technologies and innovation.


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