A few days ago I was lucky enough to participate in the 1st edition of 360º Congress held in the city of Santo Domingo (Dominican Republic) with a conference / four-hour workshop entitled “Restaurant Online Marketing”, where I boarded the change of model which is currently the global restaurant industry based on the concept that I created and developed the Social Media Restauranting.
I conducted several interviews for media, one of these is contained in the following video, as I would like to share with all my readers; It was broadcast on a television channel in the Dominican and published blog The Travelyn Glass, where I talk about different topics related to social networking and restaurants.
In addition to my speech I could enjoy my teammates conferences; Tomeu Pons Revenue spoke of Hotel Management, an interesting topic to optimize hotel management tools in order to increase the income of a hotel and where they might find a lot of synergies to be applied in the hospitality sector. By the leader in online hotel reputation, Review Pro, They attended his Ceo RJ Friedlander and Commercial Director for Spain and Latin America Cristina López, who explained their product and the enormous benefits that currently has the reputation management online for a hotel and how customer feedback are directly influencing the number of reservations of these. By last Joan Sanz that under the concept Hotel 2.0 He conducted a detailed review of the many benefits that this new channel is for the hotel sector.
There is one aspect that I would like to emphasize and I am perceiving through different recruitment requests I am getting in recent months and many of them are directly related to tourism, and is the enormous consciousness by tourist destinations, national and international, you are giving the restaurant industry as a very important element in a comprehensive strategy to promote tourism and with a clear conscience to inform the enormous benefits sector that the use of new technologies and social networks will be the future development of their business.
En todas las experiencia internacionales en las que ya he participado siempre tengo una dosis mayor de incertidumbre y de emoción, por todo lo que implica la organización del viaje, los pequeños matices del idioma, el hecho de enfrentarse a una cultura nueva, la aceptación de los contenidos que comparto con el público asistente, pero no hay nada más gratificante que poder leer algunas de las reacciones de la gente que ha asistido a través de twitter para hacerte sentir muy feliz con tu trabajo:
Por último quiero agradecer especialmente a los organizadores Joan Sanz, Victor Pizarro, Viola Suárez y todo su equipo el enorme esfuerzo y sacrificio que han realizado para que este congreso se convirtiera en un rotundo éxito y sea el principio de un largo camino…¡muchas gracias y nos vemos pronto!