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HIP and Trademark Restoration driving Europe's largest trade fair for the catering sector


This eighth edition of the national forum organized catering, "Restaurant Trends" will bring together those responsible for the biggest restaurant chains to discuss the latest trends and key industry and expose experiences on business sustainability and value of the franquicia.Marcas Restoration has reached an agreement with NEBEXT and IFEMA, organizadores del Hospitality Innovation Planet (HIP), to join forces and create Europe's largest trade fair for the catering sector (horeca) in the next years.

In this way, the next editions of the national congress "Restaurant Trends" Restoration Marks will be held within the framework of the HIP, the new exhibition of innovation and trends for the sector of hotels and restaurants. The 8th edition of this congress will be next Tuesday 21 February at IFEMA - Feria de Madrid.

Octavio Llamas, Restoration Brands President and vice president of HIP, He said today that "the catering sector in Spain is one of the largest generators of wealth and employment. In the last three years, The restoration has created 192.000 jobs, It is the sector that has more jobs created ".

Incorpora Restaurant Trends, the largest gathering of restoration organized in Spain, the celebration of Hospitality Innovation Planet

"Within the catering sector, the companies that make beverage brands are a key driver for these positive results and employ 140.000 people", he added.

"Restaurant Trends has become the largest national gathering of restoration and Hospitality Innovation Plantet is the perfect setting in which to develop and grow this congress in the coming years, and comply, at the same time, with our goal of driving the transformation and development of the channel ", he claimed.

Some Brands associated companies Restoration and participate in the next edition are La Mafia, Vienna, Company Tropic, Tako Away, Beer&Food, Abades, Brasa y Leña, Food Box, Whith by 614, Vienna Chaplains, Peggy Sue, Knee group, KFC, Comess Group, Noodle, Bite the Pasta, Smöoy, Raza Nostra, The Daily Bread, Andilana, Cafestore, MasQMenos, Vait, Autogrill, Telepizza, brutes, Restalia group, Tommy Mel’s, Grupo VIPS, SSP Spain, McDonald’s, Häggen-Dazs, Buffalo Grill, Udon, Grupo Areas, The Siciliano y Five Guys, among other.

HIP and Hospitality 4.0 are the Congress cross innovation, processing technology and the Catering Trade with its own agenda and vertical solutions for each professional and industry segment.

More than 50 sessions and 170 speakers is the unmissable event which must attend any executive or entrepreneur who wants to return to your business with new skills, strategies, new business models, skills and solutions to improve the customer experience and the bottom line.

Maximum involvement of the business sector in an unprecedented show Spain

Companies like Booking.com, Campofrío, Coca Cola, Coperama, Diageo, Fork, Europastry, Fagor, White hen, JustEat, Mahou-San Miguel, northerners, Oms y Viñas, Pascual quality, Rational, Resol, Schweepes, sum, Unilever FoodSolutions, Winterhalter or Zennio and HIP have joined together with more than 180 marks an unprecedented event in our country.

further, the main business organizations in the hospitality industry and catering are joining efforts to help all partners can visit and acquire all solutions and competences which ensure better business.

A) Yes, among other, They have become HIP strategic partners FEHR (Spanish Federation of Hotels and Restaurants), la AEHM (Association of Hoteliers in Madrid) the Gremid'Hotels Barcelona, Fahima (the Federation of Mallorca Hotel Business), the vineyard (Hospitality Association of Madrid), AMER (Madrileña Association of Restoration) and so over 40 business organizations and industry associations. And is that HIP, in the words of its director Manel Bueno, "Aims eventually be the" transmission belt "of the entire innovation for HoReCa, where everyone who wants to contribute to Spain have a platform at the height of its hotel and catering industry are being invited ".

According to the INE Spain has more than 300.000 hotel establishments, restaurants and bars. It is the EU country most establishments congregates, and industry represents 11% GDP.

Hospitality Innovation Planet es una feria co-organizada por NEXT BUSINESS EXHIBITIONS (NEBEXT) e IFEMA.

sobre NEBEXT: Digital organizer Enterprise Show (OF), the world's largest conference on digital transformation of the company, executives with extensive experience in the world of hospitality and organization of professional events.

about IFEMA: It is the first exhibition organizer in Spain and one of the most important in Europe, with more than three and a half decades of experience and a portfolio of 80 specialized annual fairs in major economic and productive sectors. Their enclosures Feria de Madrid, epicenter of all the geography of the Iberian Peninsula, with unique international connections, count on 200 thousand square meters of covered exhibition and receive every year more than 2,7 million visitors from around the world.

Trademark Restoration:Restoration represents brands 0,6% GDP, employs over 140.000 people in Spain and invoice over 9.000 million euros per year. Between his 35 partners include the reference marks in the sector that maintains a joint commitment: evolve every day in quality, food security and sustainability.

https://acredita.ticketea.net/registro/registrar.asp?clave=3DB6D00F3B8D970ATo download the press accreditation

For more information and press materials:

  • Ana Belén Tirado | Bethlehem Nieva
  • Blanca Segade | Alicia Garcia
  • +34 917 021 010
  • press@expohip.com

If you want discounts and information on this event please get in touch with club@diegocoquillat.com

About the Author

Article by the editorial team of DiegoCoquillat.com. It has professionals both in the field of hospitality, gastronomy and tourism, and new technologies and innovation.



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