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Iberian Ham, a unique gourmet European product in the world

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The Iberian Ham it is much more than food: it's tradition, quality, traceability, sustainability Y, Of course, flavor. A gastronomic icon that goes beyond the limits of gastronomy to become a cultural emblem and the best example of the balance between respect for the environment and the sustainable use of natural resources.

Dehesas, fields and farms are the origin of a unique product, linked to rural environments, to the mediterranean diet, its people and ancestral practices that are part of the tradition of an entire people, for which Iberian Ham is much more than a product: it's a concept, a way of understanding life, a passion. A passion as a foodie trend, as culinary fad, as gourmet culture.

Native to the Iberian Peninsula, Iberian Hams are the result of European Production Model, the most demanding in the world, whose success translates into the incredible quality of this unmatched food. Of an exceptional intense red color and characterized by the grain typical of the Iberian breed that provides a flavor, unmistakable texture and aroma.

An Iberian culture that the Interprofessional Association of the Iberian Pig (ASICI), with the support of the European Union, is in charge of spreading all over the world with the campaign “Ham Passion Tour. The ham, the passion of Europe ”, conquering markets like Germany, France, United Kingdom or Mexico and consolidating it internationally as a cult product. Thanks to initiatives like this, Iberian Ham continues to cross borders and is already exported to ninety countries on five continents, reaching international consumers increasingly familiar with the product, with your enjoyment and with its identification and labeling system that guarantees each of the pieces that goes on the market.

To move absolute transparency and consumer confidence at the time of making your purchase, the Iberian sector, from the hand of ASICI, has driven ITACA (Identification system, Traceability and Quality), a digital system that supports the complete traceability of Iberian productions, "From the field to the table" and positions the Iberian as a benchmark in terms of quality assurance, transparency and trust.

In this way, depending on the race (100% Iberian, 75% O 50% Iberian breed) and food (bellota, field bait and bait), the traceability system assigns each piece a mandatory seal, unique and individual, that guarantees that this ham is indeed Iberian. The consumer should only pay attention to the seal of the Iberian Quality Standard, with ASICI logo, and its color to know which category of Iberian Ham you are buying. There is no room for doubt. The hams or shoulders that carry any of these four seals are Iberian.

Four seals, four colors, four categories of Iberian Ham¹. Among the Iberian products on the market are also the productions of the existing PDO in Spain, whose hams and shoulders are identified with their own seals, respecting in any case the same colors for each category, and whose traceability is managed by the Protected Designations of Origin themselves.

Precinto Negro, para el Jamón de Bellota 100% Ibérico; Precinto Rojo, para el Jamón de Bellota Ibérico 75% o 50% raza ibérica; Precinto Verde, para el Jamón de Cebo de Campo Ibérico; y Precinto Blanco para el Jamón de Cebo Ibérico.

En este sentido, ASICI ha desarrollado una revolucionaria APP, IBÉRICO, que permite a los consumidores consultar la trazabilidad de las piezas y verificar que cumplen con la normativa vigente, gracias a la lectura del código de barras único e individual que figura en cada precinto. La APP es totalmente gratuita y está disponible para IOS (Apple) y Android (Google).

Estas iniciativas aportan una absoluta transparencia y confianza al consumidor a la hora de realizar su compra y posicionan al Ibérico como un referente en términos de garantía de calidad, transparencia y confianza.

¹ Precinto Negro, para el Jamón de Bellota 100% Ibérico; Precinto Rojo, para el Jamón de Bellota Ibérico 75% o 50% raza ibérica; Precinto Verde, para el Jamón de Cebo de Campo Ibérico; y Precinto Blanco para el Jamón de Cebo Ibérico.

*Entre los productos Ibéricos presentes en el mercado se encuentran también las producciones de las Denominaciones de Origen Protegidas (DOP) existentes en España, cuyos Jamones y Paletas están identificados con sus propios precintos, respetando en todo caso los mismos colores para cada categoría, y cuya trazabilidad está gestionada por las propias DOPs.

El contenido de la presente publicidad representa únicamente la opinión de su autor y es responsabilidad exclusiva del mismo. La Comisión Europea no asume ninguna responsabilidad por el uso que pudiera hacerse de la información que contiene.

 

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Artículo realizado por el equipo de redacción de DiegoCoquillat.com. Cuenta con profesionales tanto en el terreno de la hostelería, gastronomía y turismo, como en de las nuevas tecnologías e innovación.

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