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Virtual reality design efficient work spaces for restaurants and saves millions of dollars


Virtual reality It is not just a breakthrough in the world of multimedia entertainment. Although the technology found in this sector their first breeding ground, for several years already it is trying to export all the knowledge acquired in the development of virtual environments for video games to different industries that make up the business network of the planet.

The virtual reality VR It is presented as a winning asset in applications for exhibition and design meetings, where the product can be displayed without the limitations that its size, could pose danger or complexity.

These excellent capabilities when displaying products or processes have already been scored by the caterers. Some fast food chains use the virtual reality to train their new staff novice run without risk to the cutting utensils or handling materials at high temperatures, and also to save on products. This is the case of Kentucky Fried Chicken; KFC has been spending less in the process of training new employees since early 2019 Thanks to this technology.

Other restaurants offer virtual reality as part of a holistic package of sensory experiences. There are also managers who offer the service to families with children attending, so that they have something entertaining to do while waiting for them to serve their dishes. In these cases, clearly linked to multimedia entertainment, the user experience of the diners is the parameter on which you want to act.

Now, the group CKE Restaurant Holdings which has brands such as Carl’s Jr. O Hardee’s It is leading the restoration VR applications to a new level.

By investing in this technology for restoration, the board has managed to streamline some of the decision-making processes that take place in the holding. One of the unpublished uses that have given the virtual reality CKE is responsible for the analysis settings in the local. The distribution of the establishment is decisive in this highly changing environment, and especially today, when you are making a transition from the physical location visits to sales eaten at home.

This shift in paradigm requires restaurateurs to reconsider what the needs of the building in which they operate. A) Yes, the great halls are an option that is becoming obsolete forced marches. Instead of opting for this version outdated restaurant, may designate more interesting collection space takeout orders.

Since this is a new challenge, This is where virtual reality shines when viewing the processes taking place in the restaurant. Thanks to the exploration of virtual environments in three dimensions and a software specialized test that allows optimization of hundreds (if not thousands) local distributions, in CKE can now assess how best to service settings for limited time promotions, know what changes should be made when implementing new products on the menu and test efficiency improvements engineers proposing organization.

The improvements to the performance are not the only achieved with this system. One of the biggest problems facing the restorer today, especially in large-scale operations, is the recruitment and retention of qualified personnel. Although many workers who spend at some point in their lives for the restaurant industry, Few prove their worth and even fewer find their home in this sector.

The reasons why this happens are the most colorful, but the reality is that the rate of replacement workers is sky. All they can do by managers retain its ablest workers will benefit from the business. And one of the ways in which this can be achieved is providing a workplace less prone to accidents, more comfortable and safe, and is prepared to allow the worker to reach productivity targets set from offices.

CKE is using its VR technology to evaluate all these aspects and, inadvertently, improve the quality of life in the workspace. Although not yet have metrics on what impact does this have on the rate of replenishment of cooking stations and bartenders, They are optimistic because they trust fully in virtual reality when managing these issues.

Not everything is innovative technology for restoration. Behind the changes that are taking in restaurants Carl’s Jr. and Hardee's are also two people with great talent. This is Emily Remo, modeler interior spaces in 3D environments, and Ryan Turner, an electrical engineer whose role in the team is scheduling model that simulates the processes taking place within the virtual restaurant. Thanks to them, the gamble of Jacob Brewer, chief operating officer of CKE innovation, It is a success.

Brewer is proud of what they have achieved with technology so little explored in the world of restaurants and comment: "With this new simulation model, all, from the speed of the service in the drive-thru to the use of the equipment, you through walking distances by employees, It may be examined in a fraction of the time it was once necessary. We have spent to build physically, bring staff, Record, analyze and retesting models of kitchens and processes, distribution change with a movement of clicking and dragging. It has saved months, in some cases, millions of dollars".

A sign that technological applications for restaurants have a transformative capacity.

About the Author

Article by the editorial team of DiegoCoquillat.com. It has professionals both in the field of hospitality, gastronomy and tourism, and new technologies and innovation.


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