Google, in addition to its famous search engine, It owns Arabian technological tools, used correctly, They will be of great help for any restaurant business.
In this article we will make a brief review of some of the most important in order that our readers can add value in their businesses.
Why pay for a storage service in the cloud? Google provides its users a basic service 15 GB remote memory. If you convinces, You can extend much as you like, 100 Gb are only 2 per month, while 30 TB come out 299.99 €. This is one of the alternatives with better relationship between safety and price.
Restaurants may be especially interested in the possibilities of shared storage. Non-business professionals that have been granted access to folders in the cloud may deposit there all kinds of files: copy commercial, design and illustration for a new menu, etc.
And best of all is to have a centralized folder to be accessed from anywhere with an internet connection.
Google Alerts y Google Calendar
Absolutely essential if you are in the game of reviews for restaurants online. Google Alerts can be configured to receive a notification every time someone posts about you. This way you can act promptly before a negative opinion that has just been poured into the network. Great for maintaining a reputation online untainted.
In addition you can think outside the preset frames and make the most of the versatility of utility. What do you think how she will monitor things your competition? And save time to review your favorite news when you only looking for information about a specific topic?
The possibilities are endless, but if what you need is remember important dates (launch promotional campaigns, care providers or similar), Google Calendar is your ally.
YouTube y Google Blogger
As much being anxious Facebook potentiate Facebook Watch, YouTube It is the quintessential video portal.
If you have a Google account, then you have a channel. People love to consume video entertainment in the form, and if you can offer it at the same time reinforce your brand image, Well great!
a note: videos about cooking and recipes succeed on the platform. And if yours is writing, you have it easy, Google Blogger helps you keep your own blog.
Google Analytics, Google Webmaster Tools y Google Keyword Planner
If your restaurant has its own website (You should have a), These two tools allow you to make the most. The first will help you interpret how come the Internet to your landing page, while the second lets you Improve SEO, safety or integration of the web other.
If people do not are finding, then the SEO of your page fails. Google Keyword Planner It is a tool that lets you choose keywords associated with your business that have low competition; or if you are not afraid to invest time, effort and money, the keywords more traffic for your restaurant business.
Google My Business, Google Trends y Google AdSense
The first enable your business to be displayed in a prominent place in the search engine when someone searches for the name of your local. It is ideal to fill this sort of free advertising space with all the information you might need and potential customers with flashy pictures of your restaurant and your dishes. Do not skimp on pampering, a well-executed profile unexpected business generates volumes. Google My Business certainly is one of the currently most important tools for restaurants.
Here are some of the article that we have published in this digital newspaper about this tool:
- 'Multiverse' Google My Business para Restaurants: Answers your listings & Google Maps
- "Google My Business is one of the most effective tools for a restaurant"
- Getting the best from the "Publications" of Google My Business for restaurants
- Google already enables direct bookings to get to restaurants
- Statistics Analysis of Google for restaurant: The data did not expect
- Google My Business launches direct messages so that the client can talk to the restaurant
If what you need is to reach new customers, then Google Trends and Google AdSense are the tools by which you must bet. One gives you a clear view of relevant interests between Google users. The second can turn those interests a marketing campaign online successful.
Intelligent use of these 11 free Google tools can take revenues from local to new heights. All you need is to get down to work and not give up at the first adversity. In the end, Nobody has said that success is easy.