DES-Digital Enterprise Show 2018, the most innovative and disruptive event that was held in Madrid on 22, 23 Y 24 of May, ha dado a conocer los latest advances in digital solutions for the industry and how they will impact on customers.
Attendees were able to attend the various Summits and have enjoyed an exclusive agenda for each professional role. Los participantes han profundizado en las best strategies to successfully transform their management area and they have found new business models through digitization.
#DES2018 has returned to gather the most important partners in the field of digital transformation, new trends, strategies, best practices and the most disruptive technology. All with the sole aim of improving the customer experience, optimize the management of operations and promoting new business models in your industry.
During the first day, held this past Tuesday, It addressed important issues such as the potential for platforms as Facebook, Google, Airbnb and Uber and how they influence the global economy on the planet since they measure future trade and transform industries.
Likewise, various issues related to the impact of digital technology and the challenges it poses to companies were also treated. and Twitter, #DES2018 became trending topic for a few moments of the first day of the conference.
The second day was as central the location intelligence, the strategic value of information for the company, cybersecurity, digital talent, monitoring and analytical techniques, and women's leadership in the digital transformation and changes in large corporations. On this same day, members Video Experts Academy presented valuable information about Video Marketing and how data and technology are key resources for new business and marketing opportunities.
During the third and final day, held yesterday, the role was for artificial intelligence and robotics. The inclusion of chatbots and instant messaging as opportunities to attract customers, the digitization of society and the digital agenda for Spain were three of the relevant issues on the closing day # DES2018.
The 40 highlights tweets # DES2018
“Behind the success of platforms like sharing trip there, in the background, a trust between users. Enough to ride in the car of a stranger” @digitalarun #DES2018 pic.twitter.com/nQYDq9Etm6
— MarketingDirecto.com (@mkdirecto) 22 May 2018
Digitization is based on trust. The success of digital business is not technology, but the information we have from the other platform that gives us confidence #DES2018 @AsemeMadrid @ArtMarketingAM pic.twitter.com/7MCKLkckeq
- Beatriz de Andrés (@beadeandres) 22 May 2018
"He 99% of businesses in Europe are #SMEs and the 60% the employment generated in Spain in the last year they have created #SMEs and autonomous. For this reason we need help to overcome obstacles:
conviction, knowledge and cost " @AlejandroTosina in #DES2018 pic.twitter.com/uXNV2JUf3A— Red.es (@redpuntoes) 22 May 2018
“Nowadays, not using the latest technology means losing a great opportunity to be more relevant to the consumer” @tomaszsm #DES2018 pic.twitter.com/DuRdLvq7kg
— MarketingDirecto.com (@mkdirecto) 22 May 2018
“think of #5G, an example of smart regulation.” “The 1 It is key to Spain #cybersecurity, the 2 #TransformacionDigital and the 3 based on data transformation,I mean artificial intelligence #AI ” @JoseMLeceta #DES2018 “We played a lot” pic.twitter.com/H4iLZFCu9p
- Omnitel Grupo (@OmnitelGrupo) 22 May 2018
'If we are living in 30 years, We could live to be 1,000’ @TamaraMcCleary @ThuliumCo #DES2018 @feriademadrid pic.twitter.com/y6WGVVpf3J
- Omnitel Grupo (@OmnitelGrupo) 22 May 2018
Sergio Oslé of @ movistar_es , He speaks of the need to empower internal talent and dealing with toxic personalities in companies, They are hindering the change #DES2018 @DES_show pic.twitter.com/LrnUSxxtmq
- Jesús Álava Antón (@jiss_alawa) 22 May 2018
“The number one skill you have is your ability to learn, because everything you know is changing.”
— @TamaraMcCleary at #DES2018 pic.twitter.com/TmXTV3KnxS— Jason Hiner (@jasonhiner) 22 May 2018
“Behind the success of platforms like sharing trip there, in the background, a trust between users. Enough to ride in the car of a stranger” @digitalarun #DES2018 pic.twitter.com/nQYDq9Etm6
— MarketingDirecto.com (@mkdirecto) 22 May 2018
#AI & augmented intelligence in the business industry, @ElisaGarijo : ‘ #Watson is a system that allows you to augment the inteligence of your professionals’ #DES2018 #IBM @IBM_ES pic.twitter.com/fv3V2tgSKd
- Patricia Jimenez (@ftij) 23 May 2018
5G is coming but it will take a while. Lots of pilots but business case not yet clear, standards will not be until 2019, chips in devices not ready… discussed at #DES2018 Great industry collaboration to find answers. pic.twitter.com/NbCfetxoLD
- Luis Alvarez Satorre (@luis150861) 23 May 2018
⚡ MSL’s Global CEO @GHerbette on “The Changes in Communications and Marketing in the Era of the 2nd Technology Revolution” #DES2018 @DES_show
https://t.co/Ufp4MJroRT— MSL (@msl_group) 23 May 2018
“Be passionate about your product is the key to be true and convey confidence. If you do not believe in your brand, How they will do other?” @EliseQuevedo of SMGE in @DES_show pic.twitter.com/nO0jiB6vIb
- Know (@fhiosmart) 23 May 2018
“Companies, Brands, and People must share some valuable elements to their audience: personality, add value, content, balance and emotion.” We are at Digital Enterprise Show [@DES_show] #DES2018 https://t.co/y6UEaqv1Ao
— Broadcaster (@Broadcaster_Co) 23 May 2018
“Ferrovial is closely involved with #mobility. There are new companies offering ever more mobility services and it’s important to combine all of them and invite users to try new trends and ideas” @Rafa_RFG, #Innovation and Processes Director, at #DES2018 pic.twitter.com/WY2YLqXUw9
— Ferrovial (@ferrovial) 23 May 2018
@elmar_mock now talks about how we are all potential innovators, although it is difficult to make groundbreaking innovations, and even more difficult to repeat them! #AInomics #weareallinnovators@SwissCognitive @DES_show pic.twitter.com/COwGh5co1S
— The AInomics (@ainomics) 23 May 2018
The #TransformaciónDigital It is changing the #Business models, New technologies, but to incorporate them must be consistent with the DNA of Our company and we must add #cooperation, #OpenInnovation Y #talent @BegoRodriguezR Ms. #innovation @bculinary 🔝#DES2018 pic.twitter.com/eywMZthpQ2
- Karina Virrueta (@kvirrueta) 23 May 2018
TamaraMcCleary: RT @MLMelo: On the stage @TamaraMcCleary @EliseQuevedo @MarkLange: how create strong relationship with ecosystem. Number is not the key, but added value, commitment, trust. @FacingChina @DES_show #DES2018 pic.twitter.com/uODUyAtWKb
- Arun Raghav (@vseoexperts) 23 May 2018
#DES2018 | Marc Calero, to you. Strategic Planning People @Sabadell Bank,on #digital Talent in @DES_show: “At a time of intense change we have a certainty: people will be differential. Anticipate the needs of talent, is already today a competitive advantage” pic.twitter.com/sEB7nvwJ7Q
- Sabadell Press (@sabadellprensa) 23 May 2018
#DES2018 ⚡⚡⚡ but 🔔🔔🔔 101 million impressions with 🔝 7,277 Tweets ✍ 2,455 Participants 🚀1,981 Images @DES_show @TamaraMcCleary @mkdirecto @redpuntoes @TSystems_Iberia by @metricool_es #Metricool pic.twitter.com/UXvxN2bUdh
- #SEOHashtag Boosts #Evento # DES2018 (@vivianfrancos) 23 May 2018
The key of the digital transformation? In #Viesgo we have very clear, people. “Cultural change is led by those organizations. We work every day to be closer to our customers”. @DES_show @KPMG_ES #DES2018 #leaders pic.twitter.com/PyJ6x0Buva
- Viesgo (@Viesgo_ES) 23 May 2018
The #futureofwork is now: “The number one skill you have is your ability to learn, because everything you know is changing.”
— @TamaraMcCleary at #DES2018
(Photo cred: @jasonhiner)Growth hack your organization’s future: https://t.co/HJ9ViPFKWZ#DigitalTransformation #leadership pic.twitter.com/gQIRBOS00X
— ⭐Danielle Guzman ⭐ (@guzmand) 23 May 2018
Stop caring for your customers, It is essential to be very agile processes to identify and act in moments of truth. #CustomerExperience Getting ambassadors is vital. Maria Abad of @TeamleaderES in #DES2018 pic.twitter.com/tZy5xGtBYs
- Juan A. Andújar (@jaandujar_urru) 23 May 2018
How it affects the autonomous vehicle urban traffic? #Mobility #Technology #UrbanCongestion #AutonomusVehicles #DES2018 pic.twitter.com/xFZeMfE5Y9
— WatchAndAct (@WatchAndAct) 23 May 2018
“Instagram Stories are one of the only ways to generate sales on social media” – @elqudsi at #DES2018 pic.twitter.com/6tmAPxwTyD
— SocialPubli.com (@SocialPubli) 23 May 2018
What Spanish consumers about privacy and the processing of data think? #DES2018 https://t.co/33gBMuJFjR … pic.twitter.com/AyvdPKZMAA
- Javier Hernandez (@jhernanper) 23 May 2018
Next at @DES_show @markralphs : “The rise of artificial intelligence and machine learning technologies are rapidly increasing the opportunities for brands to work with data at scale and build stronger and more creative relationships with consumers.” pic.twitter.com/wgNXYOR3yE
— Good Rebels (@GoodRebels) 23 May 2018
Designing the Data Management Infrastructure of Tomorrowhttps://t.co/zBs4DGXKAs [by @ronald_vanloon via @Datafloq]#BigData #Business pic.twitter.com/bIXRQj42cp
— ipfconline (@ipfconline1) 23 May 2018
🗨 “It is not easy to lead while being true to your principles” (Lluis Altés, Managing Director of the @DES_show)
Read #interview full➡ https://t.co/3QnnTaG4BE #DES2018 pic.twitter.com/t8k72GkFOz
— Sophia Digital (@Sophia_Digital) 23 May 2018
Women are leaving us behind in digital skills. Today in @DES_show table "Women's leadership in the digital transformation". important missing: @AsemeMadrid, the Spanish Association of Women Entrepreneurs, the only employer in our country pic.twitter.com/ReGOhjy63z
- Beatriz de Andrés (@beadeandres) 24 May 2018
Undoubtedly companies are moving towards their #TransformacionDigital as it demonstrated in @DES_show via @abc_es https://t.co/XGJYiJiisW
- TmaxSoft Iberia (@tmaxsoft_iberia) 24 May 2018
He #ConsumerFirstMarketing It is not complex, you just have to implement these 3 key 👇👇👇#DES2018 @alex_handcock @DES_show pic.twitter.com/Tf28u4DhWP
— Selligent Marketing Cloud Ibérica (@SelligentIB) 24 May 2018
MEDIAPRO, present in @DES_show 2018. @MayaSpace explains the digital strategy of the Group as a success in the entertainment industry. #des2018 pic.twitter.com/t4pyptDrgt
— MEDIAPRO (@GrupoMEDIAPRO) 24 May 2018
🙆 “The social democratic vision of an entrepreneurial state is one in which anyone has access to funding and knowledge and administrations are not a barrier but an ally for talent to stay home”@franciscopolo #DES2018 https://t.co/cko8CyFeEh
- Genahriu (@mruiz_gema) 24 May 2018
“Emerging technologies are key for things like transport multimodality or bookings in a single click to be common in the tourism sector” Marcos Jiménez at #DES2018. #airlines #industry #DigitalTransformation @DES_show pic.twitter.com/sgLHqEd5zm
- Minsait (@minsaitbyindra) 24 May 2018
#ApuntesDES Automation as a way forward #DES2018 #AvalancheDES #DigitalTransformation @theinnovaroom @stayapp @Aervio @RenacenVR @JoanLladoMobail @rayjaken @DES_show https://t.co/2ZBLcKfX3q
- eva ballarin (evaballarin) 24 May 2018
Think I’ve nailed it 🙂
Artificial Intelligence in 4 slides…#DES2018 @DES_show pic.twitter.com/aQ9R9n3FYr— The Kilted One… (@Sidragon1) 24 May 2018
How technology will change finance, we have seen in the #DES2018 and what you have here https://t.co/a5AypdGRgp
— Business Insider España (@BIEspana) 24 May 2018
The growth of the Internet of Things (IoT) will drive growth of #CyberSecurity. #DES2018 #DigitalMarketing #IoT #computer security https://t.co/fpys0j1RkZ
— Michael Jordan (@mjordanWashDC) 24 May 2018
BBSIRT : RT TamaraMcCleary: Number of years it took each #tech to reach 50M people. #mobile #social #cloud #IoT #innovation #fintech #DES2018 pic.twitter.com/fbZyGWK02a (via Twitter https://t.co/7JsEM9Cw42) pic.twitter.com/8OAhcUjfst
— BlackBerryClubs.com (@BlackBerryClubs) 24 May 2018
