One month we present the calendar with most prominent dates in Spain and in the United States and we offer some ideas for marketing actions in your restaurant.
March is a month with many special dates that we can serve as an excuse to organize days, parties or events in our business, but this year Easter falls well at the end of the month, resulting in travel, increased tourism and the hospitality industry customers.
although Easter is a religious holiday, all-believers and atheists- we take these days for leisure and thus gastronomy, either in your own city or meeting new areas. So, we must be prepared to give customers the best possible service.
Depending on the area where we are there typical dishes or other, Cod, potaje, French toast or Mona Easter are examples. Choose one of them and organized a conference during those days with that product as protagonist: "Potaje Week" or "La Fiesta del Bacalao" are two of the options. She makes a special key menu for the day, Thursday and Friday, in which there is no meat, even a Christian tradition of not eating meat during those days if you choose a mouthwatering dishes that prove safe even non-believers.
But before Easter, You have few other important days. Today is celebrated Day of the Balearic Islands, and add some typical products like sobrasada or Mahon cheese can be a nod to the festival. No need to modify your letter, diners offer it as an appetizer or starter.
On Tuesday 8 the International Women's Day is commemorated, and we propose to have a detail with those women who come to your restaurant, invite a glass of wine, a tapita, coffee or give a flower. The possibilities are endless, choose what suits you best, but keep in mind that that partly gift define your philosophy.
Another date that can help us to organize something special is the 14 of March, Day for Prevention of Vascular Risk, takes this date and during that week highlights low-fat dishes, cholesterol, ultimately to be cardiosaludables. You can create a special menu for those days or highlight somehow -using stickers, making a separate letter- the healthiest food you have in your kitchen. If you organize with time and with whom you report you should talk could even create a conference taking the Cardiovascular Institute as a collaborator or Ministry of Health.
A party increasingly widespread in our country is San Patricio, patron saint of Ireland, held the day 17. According to your business as you can attach this festival a greater or lesser extent. tastings, harmonized prepares a menu with different types of beer or spend that week to provide a craft beer every day. Remember that the color green has to dominate your decor!
Father's Day is a special date that many families decide to eat out, Also this year falls on a Saturday, design one or two menus, one economic and one with a higher price- for the weekend. On the occasion of the celebrations of Valencia you can add for a few days to your letter paella or prepared in different ways fideuá.
A day after net spring -the day 20-, a time full of seasonal products (teardrop peas, Perrechicos, the latest artichokes…). A great time to renew your winter menu and add other recipes, It will be a reason for the media to talk about your restaurant and customers are going to try your news.
We always try to propose some solidarity and action this time is the key day 21 of March, World Down Syndrome Day. As in the case of cardiovascular diseases you can try to cooperate with you some institution. Raises funds for associations that help people with this syndrome, you can with a special dinner that day or extend a weekend. Donates one euro from each menu you serve or percentage of each bill.
Here are some ideas, but surely you many more can you think. Sometimes be different and offer something that does not give anyone can differentiate yourself from the rest, Nevertheless, there will be times when guided by the most typical, and be one more in the tradition you can play in your favor.
So important are actions such as communication thereof, much to do something amazing, If anyone is not whole effort will be for nothing. At other times can advertise your event very well and that your home is on everyone's lips but does not translate into customers. We must strike a balance between both and that can only be achieved through "trial and error", perhaps the first attempt is not successful, but you learn from failures and go improving, so do not get discouraged and still striving.
You have seen no need to date is strictly a gastronomic celebration, but it is clear that everything is done to celebrate around a table, so sharpens your wits and events adapted to your needs.
DiegoCoquillat.com team we love to hear your thoughts, Tell us your ideas, dinos if they worked or what the problem was if they did.
Marketing ideas for restaurants
March Calendar 2016
1 of March
- Day of the Balearic Islands
- National Day fruit compote (#usa)
- Valentine's Day Peanut Butter (#usa)
- National Pig Day (#usa)
- World Day Piropo (#usa)
2 of March
- National Day of banana cake (#usa)
- Day old things (#usa)
3 of March
- National Day sausage (#usa)
- National Day mulled wine (#usa)
- Day Peach Blossom (#usa)
4 of March
- National Day cake (#usa)
- Employee Appreciation Day (#usa)
- Day wear blue (#usa)
6 of March
- National Day cheesecake and white chocolate (#usa)
7 of March
- National Day cereals (#usa)
- National Day roast pork (#usa)
8 of March
- International Women's Day
9 of March
- Kidney Disease Day
- National Day crabmeat (#usa)
- dietitian day (#usa)
10 of March
- National Day Cranberry (#usa)
- Popcorn Lover Day (#usa)
11 of March
- European Day of Victims of Terrorism
- National Day oatmeal cookies and nuts (#usa)
- National Day “Eat your Noodles” (#usa)
12 of March
- World Glaucoma Day
- National Day scallops baked (#usa)
- Day planting a flower (#usa)
13 of March
- National Day of chicken noodle soup (#usa)
- National Day coconut cake (#usa)
14 of March
- European day for the prevention of cardiovascular risk
- National Day of chips (#usa)
15 of March
- National Day Pears "Helene" (#usa)
16 of March
- National Day of artichoke hearts (#usa)
17 of March
- Day corned beef and cabbage (#usa)
- Saint Patrick's day
19 of March
- Father's day
- National Chocolate Candy Day (#usa)
- National Day poultry (#usa)
- Customer Day (#usa)
20 of March
- Arrival of spring
- National Ravioli Day (#usa)
- International Day of Happiness (#usa)
21 of March
- World Down Syndrome Day
- National Day crispy taco (#usa)
- National Day of French bread (#usa)
- International poetry day (#usa)
- Single Parents Day (#usa)
22 of March
- WWD (#usa)
23 of March
- National Day Toast (#usa)
- National Puppy Day (#usa)
24 of March
- Holy Thursday
- National Day chocolate covered raisins (#usa)
25 of March
- Holy Friday
26 of March
- National Day spinach (#usa)
- Nougat National Day (#usa)
27 of March
- Easter Sunday
- National Day of Spanish paella (#usa)
28 of March
- World Day for Chronic Obstructive Pulmonary Disease
- National Day of Black Forest cake (#usa)
29 of March
- National Day Lemon Tart (#usa)
30 of March
- National Doctor's Day (#usa)
31 of March
- Day preventing colon cancer
- National Day clams (#usa)