Ha tenido lugar la ceremonia de entrega de los The Best Digital Restaurants 2018, the awards to the best restaurants and chefs digital Spain # TheBestDR18.
Este es el primer evento en el mundo que ha reconocido the effort and work in the digital management of the best independent restaurants, chefs y cadenas o franquicias. Never before they had held a prize of this nature, recognizing the degree of digitization have reached chefs, chains and restaurants.
Quique Dacosta, Starbucks Spain and the restaurante Silk & Soya de Madrid han sido los ganadores de los premios The Best Digital Restaurants al mejor chef o cocinero digital, the best chain, grupo o franquicia de restaurantes y al mejor restaurante independiente digital, respectively.
Starbucks Spain He has won in the category of TheBestDigitalRestaurant_Group. The award was presented to Camille Cochy of Moncan, Communications & Digital Marketing Director of Grupo Vips by the Director Gastrouni and author in this digital newspaper, Oscar Carrion.
Cochy wanted highlight the value of the work of many years team, así como de todas las personas que aportan su esfuerzo en la estrategia de marketing de Starbucks.
Meanwhile, the restaurant Silk & Soya ha sido el ganador del Premio TheBestDigitalRestaurant_Indie o mejor Restaurante Independiente Digital. Pride and satisfaction we could see on the faces of all the restaurant team, that they have been merged into a common cry, to celebrate the win. El premio ha sido entregado por Chema León, Marketing Director of Makro Spain.
The last award that has been given has been that of Best Digital Chef. The chef Quique Dacosta, who received the award from the hands of Marcos Alves, CEO de ElTenedor, He expressed his gratitude for having achieved an award like this.
“I have always believed in saying who I am in first person, Unfiltered, in digital environments. I think spending a social network to another person for me is channeled as a betrayal. If my kitchen I'm, my social networks also”.
This event occurred under Expohip, the international fair on digital transformation in the sector HORECA more important than is done in Spain. The stage have been a large number of the most relevant industry players, which they have shown extremely satisfied with the achieved recognition.
As he has expressed perfectly Eva Ballarín, host of the event and director of HIP Expo: "These awards are the culmination of three days, They reward the effort and quality of work of all those who make the digital transformation restaurants Chefs and Spain a reality”.
Pensando ya en TheBestDigitalRestaurants 2019
Diego Coquillat meanwhile wanted to direct attendees to the gala few words of thanks for their presence in such an important day for Digital Transformation HORECA: "These awards recognize the work of many restaurateurs, chefs and restaurants sector, It is a recognition of its commitment to digital. They have understood the change that has occurred in this new era for restaurants and their relationship with customers, fundamental to the future of the sector ".
We also wanted to ensure that from today, He is thinking and preparing los premios The Best Digital Restaurants 2019, para los que espera encontrar a nuevos restaurantes, chefs and brands that stand out for their work in social networks.