The president of Mercadona, Juan Roig, He will participate as a speaker on the opening day of Congress
The meeting will gather, the next 25 Y 26 October in Valencia, more than a thousand entrepreneurs and senior executives of major consumer goods companies
The President of the Generalitat Valenciana, Ximo Puig, and the President of AECOC, Javier Campo, will be responsible for opening, the next 25 October at the Palacio de Congresos de Valencia, the Congress AECOC Consumer Goods; the largest annual industry summit. Behind them, take part in the program the President of Mercadona, Juan Roig.
the meeting, which this year reaches its thirty-second edition, It is the best place to take the pulse of a sector that contributes 20% of national GDP and generates more than 4,5 million jobs in our country.
Under the slogan be or not to be, the Congress AECOC Consumer Goods focus its program on the importance of addressing three key priorities in the future of the sector: the competitiveness, sustainability and competitiveness.
President of AECOC, Javier Campo, will be responsible for opening the meeting with a discussion of the challenges of the Spanish economy, and the risks that may jeopardize the economic boom of our country.
Meanwhile, President of Mercadona, Juan Roig, will address, on the axis of competitiveness, As the leading distribution company works to adapt to the new scenario in a paper entitled "The more stable the change".
In the same thematic section they participate in the program's Director General Juan Manuel Morales IFA Group- and the heads two family SMEs: Bakery Jesus and Cherubino Valsangiacomo.
Juan Manuel Morales, CEO of IFA Group, which it has supermarket chains such as Ahorramás, good Price, Alimerka, Gadisa Dinosol between the partners, It will emphasize the importance of being consistent and true to a model for success. And Cherubino Valsangiacomo Bakeries Jesus and focus their interventions on what role people play in family businesses and how they can successfully face the generational relay.
Sustainability and omnicanalidad
To learn how consumer goods companies face two other major challenges, sustainability and omnicanalidad, AECOC Congress will feature an outstanding roster of speakers which include the General Director of Google Spain and Portugal -Fuencisla Clemares-, President Juan Martin Mars Multisales, the CEO of Auchan Retail Spain Patrick Coignard- or finance director Instacart -Javier Cortés-.
Similarly, The meeting brings together two analysts exception: global strategy expert -Parag Khanna-, Appel and creative you put "i" products company, making this a clear sign of identity, Ken Segall.
Parag Khanna, international relations expert and author of "Conectografía: map the future of world civilization ", will address issues such as the global economy and emerging markets continue to advance in light of urbanization, demographics and increased investment in infrastructure. Khanna, doctor por la London School of Economics, It was recognized as one of the 75 most influential people of the century by Esquire magazine in 2008 and his name also appeared in the "Smart List" of Wired magazine.
Meanwhile, Creative Apple, Ken Segall, Congress will address the strength of simplicity as leverage success and highlight how excess options consumers can freeze into inaction.
The Congress AECOC Consumer Goods bring together more than 1.000 entrepreneurs and senior managers of the sector in the Palacio de Congresos de Valencia. You can consult the program details by clicking here.