50 keys to success of a restaurant in Facebook

I use quite a while ago Facebook strategies for companies, mainly in restaurants, I use it almost daily and I must admit it is an ideal social network for positive results in SMR (Social Media Restauranting).

In this post I wanted to reflect my study and my professional experience in this social network, and I share it with you.

Restaurants and Facebook

Thus, I leave what in my opinion would be the 50 keys all restaurant should be used in Facebook to achieve their goals:

1.- Create a business page for your restaurant, not a profile.

2.- Haz involved and who fall in love, You get much more than sell.

3.- Your new customers are called friends and you will surprise.

4.- Use the 2.0 for friends in the 1.0.

5.- Set a clear goal of what your restaurant pursues on Facebook.

6.- Humanizes your restaurant and express yourself as a person.

7.- Promotes participation, Make contests, raffles, events…

8.- Multiply the interaction of your fans with good photos of your products.

9.- get a lot “I like it” and you have relevant content for your restaurant.

10.- Question and know things that you can not imagine your restaurant.

11.- I was close, Ask her opinion and advice to your fans.

12.- Remember that many gawkers on Facebook, movilízalos.

13.- Take time with your fans, you get much more than customers.

14.- Promote your Facebook page on your restaurant, It is part of it.

15.- Facebook no es twitter.

16.- Use other social media to drive traffic to your Facebook page.

17.- Take time to flange “information” and you will find seekers.

18.- See brief, People in a hurry and are lazy.

19.- Facebook is public, anyone can enter your restaurant.

20.- If you have many negative comments, You think you have to change things in your restaurant, not on Facebook.

21.- uses Facebook Ads for fans of quality.

22.- Be transparent, shows your product, your restaurant, your employees… your secrets.

23.- Involve your Facebook to other restaurants, organizations, providers…

24.- Be honest, no one thinks your perfect restaurant…Neither you!

25.- Your fans excited and get incredible things.

26.- Be sure to say hello, respond and thank all and everyone s.

27.- Educate your fans, show them the benefits of your products.

28.- Get your fans to be those who sell your product and restaurant.

29.- Do not forget that Facebook is also movable, even allows geolocation.

30.- Be consistent, each day begins and ends a story to tell in your restaurant.

31.- experience, is the best way to know what works best for you.

32.- No sólo hables de tu restaurante, habla de todo lo que te apasione.

33.- Garantiza la mejor experiencia de tus fans…¡siempre!

34.- La segmentación es uno de los grandes valores de Facebook.

35.- Conseguirás más respuestas de tus fans antes y después de su jornada laboral.

36.- Involucra a tus empleados y fomenta su participación.

37.- Hablas con tus clientes en el restaurante, pues habla con tus fans en Facebook.

38.- Si lo dices tu es publicidad, si lo dicen tus fans es contenido relevante capaz de influir en otros.

39.- Si quieres diferenciarte de tu competencia, sé creativo y… ¡utiliza Facebook!

40.- Pon en valor tu estrategia de Facebook consiguiendo reputación on-line y reservas.

41.- Utliliza palabras que promuevan una acción, “hazte fan”, “cuéntanos”, “envíanos”…

42.- Los nuevos clientes no deciden por si mismos, se ayudan de sus amigos de Facebook.

43.- Utiliza Facebook para diversificar tu producto y atraer a diferentes amigos.

44.- No tengas prisa, no son buenas para nada, ni para Facebook.

45.- Facebook es el complemento perfecto para tu estrategia de SMR (Social Media Restauranting).

46.- Incluye preguntas en tus actualizaciones en Facebook y conseguirás más interacciones.

47.- No te asustes si un día entras y Facebook ha cambiado, es lo normal 🙂

48.- Muchos fans comienzan por un concurso y un día los ves sentados en tu restaurante…esa es la magia.

49.- No dejes nunca de escuchar y aprender.

50.- Disfruta mucho y prepárate porque te vas a emocionar.